Purchasing jewelry and also having no a necessity is go for the obtuse, near segment time, the prices, such as gold and diamond...etc. soars all the way and pluses and worries currency depreciation, and inflation...etc. and purchases gold jewelry, the jewelry becomes not a few choices that the citizen promote a quality of life, realization and protect and be worth and increase in value.But in the aspects of consuming a habit, people in the plum city all liked to run to go to Hong Kong while purchasing gold jewelry, is this the reason why?The reporter carried on to go and see a survey to this.
Consumer:Hong Kong buys the gold cheap style novel
Citizen bear the Sir prepare to get married in this year's great occasion of nation, he and the girl friend make use of "51" holidayses to make a special trip Hong Kong purchased to be worth of near jewelry of 30,000 dollars.The Sir of the bear and its girl friends all think, it is a life important event to get married, the jewelry style of sale in Hong Kong compare local good-looking, so exclusively purchase in Hong Kong.Ms. Lin conducts a clothing store in the plum city and pursue vogue of she usually goes to Hong Kong shopping, among them jewelry essential to have, she thinks that buying jewelry in Hong Kong is cheaper than Shenzhen.The reporter understands, the price cheapness, style is novel to is the main reason that people in the plum city likes Hong Kong purchase jewelry jewelry.
Industry insider:Local cheapness and after-sales service convenience
Citizen, Ms. Lee, usually goes to Hong Kong to purchase jewelry, but a shopping career in the end of last year changed her shopping habit-her purchasing a ring that is worth of the latest style of about 4000 dollars in Hong Kong is a Christmas present for husband, discover that the size is unsuited to after unexpectedly coming back proper, then make a special trip to return to Hong Kong to change, not only needed to spend several more 100 dollars carfare, but also wasted time among them.Be introduced by friend, Ms. Lee to win the blessing jewelry gold line's enjoying free modification service, and making her feeling surprised is also that gold to go to have a style of ring for looking exactly alike, the price compares the cheapness in Hong Kong about 300 dollars.Henceforth, Ms. Lee specialized goes to the jewelry gold's line to purchase gold jewelry jewelry, after the comparison in half year, she discovers the jewelry style that the plum state native jeweler sells to don't obviously get behind with Hong Kong, and the price is still cheaper than Hong Kong.
The some jewelry gold goes a general manager, bear Nuo means, Shenzhen is a national gold jewelry jewelry to process a base currently, the plum state local jeweler is all similar to jeweler in Hong Kong to take goods from well-known factory house in Shenzhen, therefore the jewelry jewelry that sells in Hong Kong is similar to the processing of jewelry jewelry cost that sells in the plum state.But the store rental, and cost of labor...etc. of Hong Kong compares plum state, Gao Chu Yi greatly cuts, so the jewelry jewelry local price of equal specification has to be cheaper than Hong Kong.And the jewelry jewelry is in the process of using in want to be usually carry on clean, throwing only etc. after-sales service, the native jeweler can provide a convenient after-sales service for consumer.
Expert:The native jewelry brand highlights advantage
The reporter understands, China not only becomes the biggest platinum gold in world, jade and jadeite to consume a market, but also is the second gold market in the world, is still the biggest diamond market in Asia in the meantime currently.The jewelry jewelry that continuously heats in recent years consumes a market and make the plum state jewelry profession the competition is gradually white-knuckle, native jeweler with borrow to acquaint with advantages, such as consumer and region...etc. to create native jewelry brand hard.The expert said that along with market economy development and information social approach, in the product quality, spread a style the etc., the jewelry dealer of plum state mountain area and foreign jewelry dealer be placed in same rise to run line.Take a comprehensive view of the jewelry market of plum state, compared with the foreign brand, the native jeweler highlights advantage in the aspects of guiding to consume idea and recommending the topic jewelry vogue culture, after-sales service etc. and understands the need of native market more, can even satisfy local citizen's demand.Certainly, the native jeweler needs to continue to enlarge publicity expansion, let more consumer's understanding and understand native jewelry brand.
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